The examples and perspective in this article deal primarily with the United States and do not represent a
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Lookism is discriminatory treatment toward people who are considered physically
Though the term "lookism" is of recent coinage, cultures and traditions worldwide have often warned against placing undue value on physical appearance:
To judge by appearances is to get entangled in the Veil of Maya [in Buddhist thought] ... From ancient times until relatively recently, there was widespread worry about lookism, because the appearance of others may deceive, especially in romance, or it may be personally or politically imprudent to judge or act on appearances. Judging by appearances was prohibited by monotheistic religions ("no graven images") and criticized in ancient and medieval philosophies.
Skeptics, Stoics, Cynics, Epicureansand Scholasticselaborated various reasons to avoid or subordinate the role of appearances.
However, the term "lookism" was first coined in the 1970s within the