White power country music
There have spawned several subgenres, including country music — also referred to as segregationist music — which came about in response to the American civil rights movement. The songs expressed resistance to the federal government and civil rights advocates who were challenging well-established white supremacist practices endemic in the Southern United States. There were also changes in the music recording industry in the 1940s and 1950s that allowed regional recording companies to form across the United States, addressing small specialized markets. B.C. Malone writes: "the struggles waged by black Americans to attain economic dignity and racial justice provided one of the ugliest chapters in country music history, an outpouring of racist records on small labels, mostly from Crowley, Louisiana, which lauded the Ku Klux Klan and attacked African Americans in the most vicious of stereotypical terms."
The artists often adopted pseudonyms, and some of their music was "highly confrontational, making explicit use of racial epithets, stereotypes and threats of violence against civil rights activists. Much of the music "featured blatantly racist stereotypes that dehumanized African Americans", equating them with animals or "using cartoonish imagery associated with "Jigaboos"". Lyrics warned of "white violence" on African Americans if they insisted on being treated as equals. Other songs were more subtle, couching racist messages behind social critiques and political action calls. The lyrics, in the tradition of right-wing populism, questioned the legitimacy of the federal government and rallied whites to protect "Southern rights" and traditions. The song "Black Power" includes the lyrics:
The ones who shout "Black Power"
Would bury you and me.
Yeah, the ones who shout "Black Power"
Should let our country be...
White men stand together and register to vote.
Don't let them take way our land.
We've still got lots of hope.
Reb Rebel Records
In 1966, businessman Jay "J.D." Miller created a niche record label for his company, the defiantly segregationist Reb Rebel Records. It was arguably the most notable of the racist country music record labels. Reb Rebel released 21 singles and For Segregationists Only, an album of its ten bestselling songs, four of which were Johnny Rebel's. The label's first single, "Dear Mr. President" (referring to then-president Lyndon B. Johnson), by Happy Fats (Leroy Leblanc), sold more than 200,000 copies. The song parodied Johnson's Great Society programs, which aimed to eliminate poverty and racial injustice. Other songs were primarily about civil rights or the Vietnam War, "but they never really attacked black people." The studio's second release, "Flight NAACP 105" by "the Son of Mississippi" (Joe Norris), was the label's bestseller; the track was a "spontaneous skit in the vein of Amos 'n' Andy." It was the first in a series of "highly racist take-offs" of Amos n' Andy. Few of Miller's racist records were played on the radio in Louisiana.
Johnny Rebel, the pseudonym that Cajun country musician Clifford Joseph Trahane used on racist recordings issued in the 1960s, became the "forefather of white power music." Johnny Rebel's six singles (12 songs altogether), frequently use the racial epithet nigger, and often voiced sympathy for racial segregation and the Ku Klux Klan (KKK), such as his first B-side "Kajun Ku Klux Klan", which was a "cautionary tale centered on the story of 'Levi Coon' who dared to demand that he be served in a café." The songs were "vehemently anti-black, its pro-segregationist lyrics set to the twangs of the era's swampbilly craze."
Because of bootlegged records and Internet interest, Johnny Rebel's career never ended; in the late 1990s he was rediscovered, and he re-released his music on CD and promoted it with his own website. The site, however, did not spark new interest outside his fanbase until September 11 attacks of 2001. Johnny Rebel recorded and released "Infidel Anthem", about "the whipping America should lay on Osama bin Laden," leading to an appearance on The Howard Stern Show, where his new compilation CD and the new song were promoted. At the time, Stern's show had a peak audience of around 20 million.
Michael Wade argues that Johnny Rebel "influenced British racist musicians, notably the band Skrewdriver, which inspired other right-wing musicians."